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Virtual Business Pass
Join the 6-hour virtual workshop, “How to Run a Profitable MedSpa”, in May. One ticket gives your entire team live access—don’t miss it!
Schedule:
10:00 am - 10:10 am
Welcome
How to Run a Profitable & Peaceful MedSpa
10:10 am - 10:50 am
"Why Being the Most Expensive in Your Market is the Ultimate Key to Success" – Malachi Monroe
What you will learn:- How to build value beyond price.
- How to attract high-quality clients.
- Leveraging exclusivity for growth.
10:50 am - 11:30 am
"Is Your Website Secretly Costing You Business? Unlock the Keys to Making it Your Most Profitable Employee" – Ricky Shockley
What you will learn:- Optimizing user experience for higher conversions.
- Building trust and credibility online.
- Utilizing analytics to drive continuous improvement.
11:30 am - 12:10 pm
"Pay Off Your Devices Faster: How to Use Your LOC to Save Thousands" – Bill Westrom
What you will learn:- Strategic Use of a Line of Credit to Reduce Interest Costs.
- Creating a Cash Flow Management Plan.
- Building Financial Resilience and Wealth.
12:10 pm - 1:00 pm
Break
1:00 pm - 1:40 pm
“Unlock the Key Lessons to Building a Multimillion-Dollar MedSpa” - Michelle Doran
What you will learn:- Creating a High-Value Brand Identity that Stands Out.
- Mastering Client Retention and Upselling.
- Optimizing Operational Efficiency and Profitability.
1:40 pm - 2:20 pm
"Unlock Hidden Profits by Maximizing the Potential of Your Existing Clients" – Kara McClanahan
What you will learn:- Implementing Upselling and Cross-Selling Techniques Effectively.
- Building a Client Loyalty and Referral Program.
- Using Client Data to Personalize and Enhance Service Offerings.
2:20 pm - 2:50 pm
Break
2:50 pm - 3:30 pm
“Deciding When to Buy New Equipment or Hire Staff: A Strategic Approach" – Strategies
What you will learn:- Evaluating ROI and Long-Term Impact of New Investments.
- Identifying Key Business Metrics and Growth Triggers.
- Balancing Client Experience with Cost Efficiency.
3:30 pm - 4:10 pm
Money Secrets to Winning More Patients, More Often - Babs Ryan
What you will learn:- The 3 things you need to say in any financing or promotional offer.
- Why points and discount programs don’t work, and make patients more price-sensitive.
- Which partnerships to seek and avoid.