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Catch Dr. Tom van Eijk at Modern Beauty Con, May 6, 2023 at his presentation, Advanced Hyaluronic Injections; the Fern Pattern Technique, Why and How? Dr. Tom van Eijk is one of Holland’s most famed cosmetic doctors and an internationally known authority on injectable fillers. Tom started out in cardio-thoracic and plastic surgery but … Read more
In recent years, the Medspa industry has seen a massive surge in popularity among Millennials and Gen Z. The surge came most notably as a result of the “Zoom effect” — where younger generations spent hours on Zoom during the pandemic, leading them to hyperfocus on facial imperfections that could be easily addressed with medical … Read more
Give the people what they want. That’s the magic recipe for a thriving MedSpa business and what leads to customers telling their friends (aka word of mouth). After repeat business, there’s nothing more valuable than a personal recommendation from a friend or family member. To give the people what they want, you have to … Read more
Catch Leslie Tracey’s talk “Actionable Ideas for Medspa Owners: Head, Grow and Inspire Your Team” on May 7th at Modern Beauty Con. Leslie Tracey didn’t start out in aesthetics, but after being introduced to the industry she saw an opportunity to leverage her financial acumen to help owners build their businesses. Now Leslie … Read more
Catch Haley Wood’s talk, What to Think About Before Starting Your Own Business at Modern Beauty Con on May 6, 2023, at 3:00 pm. Nurses who are talented injectors don’t necessarily possess the business skills to start their own practices. Few nursing programs have curriculums that teach the skill sets needed to manage a … Read more
You don’t want to get on the wrong side of the law. There’s nothing fun about legal problems. To stay on the good side of the law, it’s crucial to be aware of the legal and regulatory compliance issues that come with providing cosmetic and wellness services to clients. We have some fantastic sessions on … Read more
The aesthetics industry is flocking to TikTok, and it’s easy to see why. The growing popularity of lifestyle influencers and the platform’s expanding influence over younger generations make it hard to ignore. After all, Gen Z has begun replacing Google with TikTok as its primary search engine and hashtags such as #LipFiller rack up billions … Read more
Catch Connie Brennan’s presentation, Mitigating Adverse Events with Aesthetic Injectables at Modern Beauty Con on May 6, 2023, at 9AM! How can you not love someone whose e-mail sign-off reads “Hugs”? That level of compassion comes through when chatting with Connie Brennan, a certified nurse practitioner, aesthetic pioneer, and an industry leader who balances … Read more
Nurses are turning to the aesthetic industry for jobs. They see a better quality of life and opportunity that doesn’t exist in the hospital systems where they currently work. These highly trained nurses are a needed injection (pun intended) of high quality labor as injectors for MedSpa owners. The challenge for your practice is … Read more
See Sarah Safa at this year’s Modern Beauty Con on May 7th at Boston Park Plaza. Purchase your Conference Pass here. Call it the evolution of the face — Sarah Safa, MS, PA-C, one of the top injectors in the mid-Atlantic region sat down with us to talk about the shifting focus of the … Read more
