Modern Beauty Con 2025 Schedule
THURSDAY, MAY 29 (Virtual)
10:00 a.m
|
10:10 a.m
10:00 a.m – 10:10 a.m
WELCOME
How to Run a Profitable & Peaceful MedSpa
10:10 a.m
|
10:50 a.m
10:10 a.m – 10:50 a.m
How to Consistently Get 80% PreBooking in Your MedSpa – Steven Roddy
What you will learn:
- How to build value beyond price.
- How to attract high-quality clients.
- Leveraging exclusivity for growth.
10:50 a.m
|
11:30 a.m
10:50 a.m – 11:30 a.m
The True Price of Growth: Understanding Patient Acquisition Costs – Ricky Shockley
What you will learn:
- Optimizing user experience for higher conversions.
- Building trust and credibility online.
- Utilizing analytics to drive continuous improvement.
11:30 a.m
|
12:10 p.m
11:30 a.m – 12:10 p.m
Pay Off Your Devices Faster: How to Use Your LOC to Save Thousands – Bill Westrom
What you will learn:
- Strategic Use of a Line of Credit to Reduce Interest Costs.
- Creating a Cash Flow Management Plan.
- Building Financial Resilience and Wealth.
12:10 p.m
|
1:00 p.m
12:10 a.m – 1:00 p.m
BREAK
1:00 p.m
|
1:40 p.m
1:00 p.m – 1:40 p.m
Unlock the Key Lessons to Building a Multimillion-Dollar MedSpa – Michelle Doran
What you will learn:
- Creating a High-Value Brand Identity that Stands Out.
- Mastering Client Retention and Upselling.
- Optimizing Operational Efficiency and Profitability.
1:40 p.m
|
2:20 p.m
1:40 p.m – 2:20 p.m
Unlock Hidden Profits by Maximizing the Potential of Your Existing Clients – Kara McClanahan
What you will learn:
- Implementing Upselling and Cross-Selling Techniques Effectively.
- Building a Client Loyalty and Referral Program.
- Using Client Data to Personalize and Enhance Service Offerings.
2:20 p.m
|
2:50 p.m
2:20 p.m – 2:50 p.m
BREAK
2:50 p.m
|
3:50 p.m
2:50 p.m – 3:50 p.m
Deciding When to Buy New Equipment or Hire Staff: A Strategic Approach – Michael Yost
What you will learn:
- Evaluating ROI and Long-Term Impact of New Investments.
- Identifying Key Business Metrics and Growth Triggers.
- Balancing Client Experience with Cost Efficiency.
3:50 p.m
|
4:20 p.m
3:50 p.m – 4:20 p.m
Money Secrets to Winning More Patients, More Often – Babs Ryan
What you will learn:
- Key messaging for offers and why discounts can backfire.
- Pros and cons of BNPL, insights from other countries, and medical tourism.
- Identifying beneficial collaborations and avoiding risky ones.
Friday, May 30 (Cadaver Lab)
11:00 a.m
|
12:00 p.m
11:00 a.m – 12:00 p.m
Welcome, Introduction to AIA Mini-Cadaver Lab – Hermine Warren, DNP and George-Baxter Holder, DNP & assistant faculty
- Introduction to AIA, AmSpa, and Meri (expectations for behavior).
- Introduction to Injection Anatomy and philosophy.
- The 12 anatomical friends you will meet today.
- The structure of the lab flow.
- Specifics about injections and cut downs.
- Q&A.
12:00 p.m
|
1:00 p.m
12:00 p.m – 1:00 p.m
LUNCH
1:00 p.m
|
5:00 p.m
1:00 p.m – 5:00 p.m
Cadaver dissection Lab
- 2.5 hours – first side injections, cutdowns and anatomy identification
- 1.5 hours – second side injections, cutdowns, anatomy and noses (or anything else)
5:00 p.m
|
6:00 p.m
5:00 p.m – 6:00 p.m
Wrap up/summary, Q&A with Faculty and Individual Exploration
Friday, May 30
Foundations of Advanced Injections Workshop (Led by Lori Robertson, NP and Dr. Gideon)
8:30 a.m
|
8:40 a.m
8:30 a.m – 8:40 a.m
WELCOME
8:40 a.m
|
8:50 a.m
8:40 a.m – 8:50 a.m
SLIDE DECK: FOAI DIDACTIC REVIEW SLIDES
Anatomy Activity #1
- Workbook Veins & Arteries
- Pop Quiz
- Winner gets swagbag
8:50 a.m
|
09:00 a.m
8:50 a.m – 9:00 a.m
Anatomy Activity #2
- Workbook Muscles & Ligaments
- Pop Quiz
- Winner gets swagbag
9:00 a.m
|
10:25 a.m
9:00 a.m – 10:25 a.m
Toxins
- Slide Deck Toxin Overview
- Patient Assessment & Workbook Activity
- Lori and Gideon give their assessment
- Students take notes on sheet
- Dosing & Hands on Activity (Botox, Dysport, Daxxy)
- Lori and Gideon dosing
- Students do dosing and mixing
10:25 a.m
|
10:35 a.m
10:25 a.m – 10:35 a.m
BREAK
10:35 a.m
|
12:05 p.m
10:35 a.m – 12:05 p.m
FILLERS
- Slide Deck Filler Overview
- Rheology Touch and Feel + Workbook Activity
- Patient Assessment + Workbook Activity
- Student Patient Assessment on Photo
- Lori and Gideon give their assessment and compare and contrast
- Injection Techniques + Hands on Activity
- Injection Technique Workbook
- Head Injection on Silicone Head
- Complications
12:05 p.m
|
1:00 p.m
12:05 p.m – 1:00 p.m
Q&A Session
1:00 p.m
|
2:00 p.m
1:00 p.m – 2:00 p.m
LUNCH
2:00 p.m
|
4:00 p.m
2:00 p.m – 4:00 p.m
INJECTIONS
- Injection Rotation #1 – 30 min.
- Injection Rotation #2 – 30 min.
- Injection Rotation #3 – 30 min.
- Injection Rotation #4 – 20 min.
4:00 p.m
|
4:45 p.m
4:00 p.m – 4:45 p.m
Lori Robertson Guided Injection
4:45 p.m
|
5:30 p.m
4:45 p.m – 5:30 p.m
INJECTOR Q&A PANEL WITH KOL
Friday, May 30
7:00 p.m
|
9:00 p.m
7:00 p.m – 9:00 p.m
Welcome Cocktail Reception (held in Exhibit hall)
Saturday, May 31 - Esthetician Track
7:00 a.m
|
8:00 a.m
7:00 a.m – 8:00 a.m
REGISTRATION AND BREAKFAST
8:15 a.m
|
8:25 a.m
8:15 a.m – 8:25 a.m
WELCOME
8:25 a.m
|
8:55 a.m
8:25 a.m – 8:55 a.m
How to Choose the Right Skincare Lines for Your Practice – Laziza Kodirova
- Assess skincare brands effectively for compatibility with your practice and clientele.
- Curate product lines that enhance your offerings and improve client satisfaction.
- Navigate logistical factors such as order requirements and pricing policies.
8:55 a.m
|
9:25 a.m
8:55 a.m – 9:25 a.m
The Principals of Skin Health and the Truth of Vitamin A – Mary Brennan
- ZO® Skin Health Principles – Learn Dr. Zein Obagi’s holistic approach to lifelong skin health.
- Key Focus Areas – Understand skin barrier function, sebum control, and stimulation.
- Vitamin A Insights – Explore the role and truth behind Vitamin A in skin restoration.
9:25 a.m
|
10:00 a.m
9:25 a.m – 10:00 a.m
Synergy in Skin Care: Combining Treatments for Optimal Results – Reanne Kelly
10:00 a.m
|
10:30 a.m
10:00 a.m – 10:30 a.m
COFFEE BREAK WITH EXHIBITORS
10:30 a.m
|
11:00 a.m
10:30 a.m – 11:00 a.m
Unleashing the Glow: The Ultimate Guide to Transformative TCA Peels – Dr. Dan Lee
- Cost analysis of TCA peels vs Laser.
- TCA peel technique, results and post procedure care.
11:00 a.m
|
11:30 a.m
11:00 a.m – 11:30 a.m
Clear Solutions: Mastering Acne Management – Blakelee Paige, NP
- Understand how acne develops and identify its causes.
- Gather patient information to determine the underlying cause of acne.
- Develop tailored plans for acne management and complications.
11:30 a.m
|
12:00 p.m
11:30 a.m – 12:00 p.m
The Art of Skincare Sales: How to Sell With Confidence – Morgan Cameron, LME
- Common Myths & Mindset Shifts.
- The Art of Selling Without Selling.
- Share a real client transformation where home care made the difference.
12:00 p.m
|
1:00 p.m
12:00 p.m – 1:00 p.m
LUNCH
1:00 p.m
|
1:45 p.m
1:00 p.m – 1:45 p.m
Unlocking the Secrets of Microneedling: Boosting Skin Health and Revenue
- Confidently explain the science behind microneedling and its benefits to your clients.
- Assess the suitability of microneedling for your clients and avoid contraindications.
- Effectively integrate microneedling into your practice as a profitable service offering.
1:45 p.m
|
2:15 p.m
1:45 p.m – 2:15 p.m
Decoding Skincare: Unlocking the Power of Key Ingredients – Blakelee Paige, NP
- Understand how key dermatological skincare products work.
- Analyze skincare routines to identify issues and barriers to results.
- Create effective, customized skincare plans for optimal outcomes.
2:15 p.m
|
2:45 p.m
2:15 p.m – 2:45 p.m
Effective Consultations: Elevating Esthetician Client Care – Reanne Kelly
2:45 p.m
|
3:00 p.m
42:15 p.m – 3:00 p.m
Closing remarks by founders Renata Roddy/Steven Roddy and Raffle drawing
7:00 p.m
|
10:00 p.m
7:00 p.m – 10:00 p.m
Rooftop Party at Earls Kitchen Sponsored by Allergan
SATURDAY, May 31 - Clinical Track
7:00 a.m
|
8:00 a.m
7:00 a.m – 8:00 a.m
REGISTRATION + BREAKFAST WITH EXHIBITORS
8:00 a.m
|
8:10 a.m
8:00 a.m – 8:10 a.m
WELCOME
8:10 a.m
|
8:40 a.m
8:10 a.m – 8:40 a.m
Perfecting the Pout: Mastering Lip Filler Techniques for Natural, Beautiful Results – Jessica Henderson Rhee, PA-C
- Advanced Techniques – Learn refined skills for natural-looking lip augmentation.
- Boost Confidence – Gain practical knowledge to apply in clinical practice.
- Enhance Results – Improve patient outcomes and satisfaction.
8:40 a.m
|
9:25 a.m
8:40 a.m – 9:25 a.m
Medical Aesthetic Treatments for Skin of Color – Apryl Witherspoon, NP
- Understanding & Treating Skin of Color.
- Implement sensitive communication and minimize treatment risks.
- Expand services to cater to diverse patients and increase revenue.
9:25 a.m
|
10:00 a.m
9:25 a.m – 10:00 a.m
Glow from Within: How IV Drips Can Transform Your Beauty Routine – Jennifer Plescia, DNP
- Practical Considerations for Incorporating IV Therapy.
- Integrating IV Therapy into a Holistic Beauty Regimen.
- How to upsell wellness from the inside out.
- Provide tips for maximizing results through lifestyle practices.
10:00 a.m
|
10:30 a.m
10:00 a.m – 10:30 a.m
COFFEE BREAK WITH EXHIBITORS
10:30 a.m
|
11:00 a.m
10:30 a.m – 11:00 a.m
Pre-Conditioning Skin for Best Practices – Mary Brennan, LME
- Pre-Procedure Prep – Use skin conditioning to strengthen the dermal matrix and barrier.
- Reduce Complications – Build skin tolerance to minimize risks and support healing.
- Enhance Results – Improve outcomes and extend the longevity of procedures.
11:00 a.m
|
11:30 a.m
11:00 a.m – 11:30 a.m
Balancing Beauty, One Feature at a Time – Jennifer Cobbs, PA-C
- Understanding Cultural and Anatomical Diversity.
- Develop feature specific assessment skills.
- Mastering the customized treatment plan.
- Applying effective and safe techniques.
11:30 a.m
|
12:00 p.m
11:30 a.m – 12:00 p.m
How Nitrous Nearly Killed Me – Lori Robertson, NP
- Nitrous Oxide Risks – Understand potential dangers in outpatient use.
- Patient Monitoring – Emphasize the need for continuous observation.
- History Awareness – Recognize the importance of thorough patient history.
12:00 p.m
|
1:00 p.m
12:00 p.m – 1:00 p.m
Lunch & Learn: “Diversity in Aesthetics” – Jennifer Cobbs Sponsored by Allergan
- Inclusive Advocacy – Promote diversity across race, gender, and identity in aesthetics.
- Community Building – Foster connection and representation within the aesthetic space.
- Partnership Optimization – Strengthen collaboration with Allergan to support EED&I initiatives.
1:00 p.m
|
1:45 p.m
1:00 p.m – 1:45 p.m
Current Trends in Regenerative Medicine – Leslie Fletcher, NP
- Clarify Terms – Understand key concepts like neocollagenesis and biostimulation.
- Know Biostimulators – Identify types and how they work.
- Apply Regenerative Treatments – Use effective pathways for optimal results.
1:45 p.m
|
2:15 p.m
1:45 p.m – 2:15 p.m
Shedding Light on Hair Loss: The Follicle Tale – Georgia Cirese, RN
- Understand the root cause of hair loss.
- How to manage and treat hair loss.
2:15 p.m
|
3:15 p.m
2:15 p.m – 3:15 p.m
The Art of Cannula Technique (Live Demo) – Hermine Warren, DNP
- Facial Anatomy Basics – Understand key structures relevant to facial anatomy.
- Cannula Techniques – Learn proper use and benefits of cannulas vs. needles.
- Targeted Application – Focus on safe, effective cannula use in the mid and lower face.
3:15 p.m
|
3:45 p.m
3:15 p.m – 3:45 p.m
COFFEE BREAK WITH EXHIBITORS
3:45 p.m
|
4:15 p.m
3:45 p.m – 4:15 p.m
Integrating Sculptra in a Multi Layered Treatment Straetegy for Atrophic Acne Scars – Lauren Gardstrom, NP
- Understand the Background and Impact of Atrophic Acne Scarring.
- Learn Safe Techniques for Subcision and Microneedling.
- Optimize Use of Injectable PLLA for Acne Scars.
4:15 p.m
|
4:45 p.m
4:15 p.m – 4:45 p.m
GLP-1s: The Game Changer in Weight Loss Management – Kaitlin Sears, NP and Kaitlyn Morrison, NP
- Explain what GLP-1 is, different forms, role in metabolic health.
- Discuss factors contributing to weight gain and importance of correcting inflammation.
- Outline the implementation of GLP-1 in practice, emphasizing on comprehensive consultation.
4:45 p.m
|
5:15 p.m
4:45 p.m – 5:15 p.m
Deadly Precision: Inside the World of Advanced Neurotoxins – Dr. Bita Farrell
- Understand how Botox works and its aesthetic and medical uses.
- Master advanced injection techniques, dosing, and complication management.
- Patient Assessment – Customize treatments based on individual needs and conditions.
7:00 p.m
|
10:00 p.m
7:00 p.m – 10:00 p.m
Rooftop Party at Earls Kitchen Sponsored by Allergan
SUNDAY, June 01
7:00 a.m
|
8:00 a.m
7:00 a.m – 8:00 a.m
REGISTRATION + BREAKFAST WITH EXHIBITORS
8:00 a.m
|
8:45 a.m
8:00 a.m – 8:45 a.m
Enhancing Skin Quality with Dermal Fillers – Inna Prokopenko, RN
- Skin Science – Understand the biology of skin strengthening and firming.
- Filler Techniques – Learn advanced use of dermal fillers for fine lines and wrinkles.
- Optimal Results – Achieve superior outcomes with strategic product placement.
8:45 a.m
|
9:15 a.m
8:45 a.m – 9:15 a.m
Tear Troughs: Reviving the Eyes with Precision – Dr. Jessica Halliley
- Periocular Anatomy and ageing.
- Tear Trough Correction using dermal filler.
- Trending in Europe: Revitalising the under-eye with polynucleotides.
9:15 a.m
|
10:15 a.m
9:15 a.m – 10:15 a.m
Hyperdilute Radiesse: the Secret to Subtle, Lasting Skin Rejuvenation (Live Demo) – Stephanie Kim, RN
- Understand the Science Behind Hyperdilute Radiesse.
- Understand Dilution Protocols and Techniques.
- Integrate Regenerative Aesthetics Into Practice.
10:15 a.m
|
11:15 a.m
10:15 a.m – 11:15 a.m
COFFEE BREAK WITH EXHIBITORS
11:15 a.m
|
11:45 a.m
11:15 a.m – 11:45 a.m
Modern Tech Talk (the latest innovation in technology) – Sponsored by TBD
11:45 a.m
|
12:45 p.m
11:45 a.m – 12:45 p.m
Jawline Perfection: Sculpting the Ultimate Contour (Live demo) – Erika Barry, NP
- Jawline Sculpting Techniques – Learn live injection methods for a sharp, defined look.
- Filler Selection & Longevity – Choose the right products for structure and lasting results.
- Customized Treatment Plans – Assess facial anatomy to achieve natural, balanced outcomes.
12:45 p.m
|
1:45 p.m
12:45 p.m – 1:45 p.m
GAIN Lunch & Learn: The Impact of Medication-Driven Weight Loss Sponsored by Galderma
- Understand Trends – Explore the aesthetic impact of medication-driven weight loss.
- Facial Assessment – Identify changes and new patient needs post-weight loss.
- Shape-Up HIT Approach – Use Galderma injectables to restore balance and volume.
1:45 p.m
|
1:50 p.m
1:45 p.m – 1:50 p.m
RAFFLE DRAWING
1:50 p.m
|
2:20 p.m
1:50 p.m – 2:20 p.m
To Fill or Modulate: that is the question! – George Baxter-Holder, DNP
- Modern Approach – Balance muscle modulation vs. volume restoration.
- Facial Analysis – Diagnose underlying causes of lines and folds.
- Skill Expansion – Broaden treatment options for natural results.
2:20 p.m
|
2:50 p.m
2:20 p.m – 2:50 p.m
Elevating Results: Creating a Customized Treatment Plan with a multimodality approach – Haley Wood, NP
- Patient Education – Cross-educate based on services and skincare offerings.
- Multimodal Planning – Build comprehensive plans during consultations.
- Annual Treatment Strategy – Combine lasers, skincare, and injectables into a yearly plan.
2:50 p.m
|
3:00 p.m
2:50 p.m – 3:00 p.m
Closing Remarks by Co-founders Renata and Steven Roddy
